数字企业市场经济主要性的定义是作为一个新的数字市场经济经营管理技术系统

The definition of the main nature of the digital enterprise market economy is as a new digital market economy management technology system. In the use of the digital economy management system, the use of various digital market economy management technologies has promoted the <br>entire Changes in the economic environment and economic activities. The current development speed of e-commerce is further accelerating, and the traditional <br>retail industry has been greatly impacted. If it does not conform to the development of the digital economy, it may affect <br>the profits of retail enterprises. <br>The analysis revealed that the digital economy, the traditional retail industry suffered a greater impact, Hang <br>Zhou Xiyingmen Group has made some marketing results, online marketing channels also further expand, but there are still some problems, including the marketing concept Lagging, single marketing model, etc., these all severely restrict the development of the marketing business of Changsha Xiyingmen Group. Although Xiyingmen Group has its own advantages, it also faces some threats and challenges. Based on this, this article proposes corresponding marketing strategies, including innovative marketing concepts, strengthening the training of network marketing talents, etc., to further enhance the marketing level of Xiyingmen Group.

The mainity of the digital enterprise market economy is defined as a new digital market economy management technology system, in the use of the digital economy management system, because of the widespread popularization of various digital market economy management technology so that its use has been promoted<br>Changes in the overall economic environment and economic activities. At present, the development speed of e-commerce is further accelerated, traditional<br>The retail industry has been greatly affected, if it does not adapt to the development of the digital economy, it will probably affect retail<br>Profits of the enterprise.<br>Through the analysis, it is found that in the digital economy environment, the traditional retail industry has suffered a greater impact<br>Although the state Xiyingmen Group has achieved certain marketing results, the network marketing channels have been further broadened, but there are still some problems, including the marketing concept lag, marketing model, such as a single, which seriously restricts the development of Changsha Xiyingmen Group marketing business. At present, although the Magpie Gate Group has its own advantages, but also faces some prestige, and challenges. Based on this, this paper puts forward the corresponding marketing strategy, including reforming the marketing concept, strengthening the training of network marketing talents, etc., in order to further improve the marketing level of the Hi-Yingmen Group.

The definition of the importance of digital enterprise market economy is that as a new digital market economy management technology system, in the use of the digital economy management system, because of the wide spread of various digital market economy management technology, its application has been promoted<br>The change of the whole economic environment and economic activities. At present, the development speed of e-commerce is further accelerated<br>The retail industry has been greatly impacted. If it does not comply with the development situation of digital economy, it may affect the retail industry<br>The profit of the enterprise.<br>Through the analysis, it is found that under the digital economy environment, the traditional retail industry has been greatly impacted<br>Although zhouxiyingmen group has achieved certain marketing effect and the network marketing channel has been further expanded, there are still some problems, including the backward marketing concept and single marketing mode, which seriously restrict the development of marketing business of Xiyingmen group in Changsha. Although Xiyingmen group has its own advantages, it also faces some threats and challenges. Based on this, this paper puts forward the corresponding marketing strategies, including innovating marketing concept, strengthening the training of network marketing talents, etc., in order to further improve the marketing level of Xiyingmen group.<br>