At present, most of the projects selected by college students' entrepreneurs are concentrated in the tertiary industry such as education and training, e-commerce, network services, creative design studio and so on. The university is a gathering place for scientific research achievements and technical talents. Before starting a business, college students must learn this method in order to choose and decide a good entrepreneurial project. Specifically, if college students have their own scientific research achievements in a certain field, or team members have scientific research achievements, they can make full use of these achievements to transform them into the product of technological entrepreneurship. For those that are difficult to use directly, teachers and schools can strengthen contact with enterprises, carry out scientific research, provide scientific and technological services for enterprises, and finally realize the application and development of scientific and technological achievements. Market analysis and enterprise condition analysis should be carried out, but attention should be paid to combining their own knowledge advantages, interests and resource conditions. Identify entrepreneur projects in the most interesting and experienced areas to reduce project risks. And improve the success rate of entrepreneurs.
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