顾客满意度理论模型 由服务期望、服务抱怨、品牌忠诚、服务满意度、服务质

Customer Satisfaction theoretical model by the service expectations, service complaints, brand loyalty, service satisfaction, service quality perception, service value perception variables including the six models, in which three input variables that is the premise of the system variable "service expects," "service perceived quality "and" service value perception "outcome variable" service complain "," brand loyalty '' and 'service satisfaction. "

The theoretical model of customer satisfaction consists of service expectation, service complaint, brand loyalty, service satisfaction, service quality perception, service value perception, six model variables, of which the three system input variables are "service expectation", "service quality perception" and "service value perception", and the resulting variables are "service complaint", "service complaint", Brand loyalty' and 'service satisfaction'.

The theoretical model of customer satisfaction consists of six model variables: service expectation, service complaint, brand loyalty, service satisfaction, service quality perception and service value perception. Among them, the three system input variables are service expectation, service quality perception and service value perception, and the result variables are service complaint, brand loyalty and so on "Service satisfaction".<br>