如今，受众可以在媒介环境下将自己接收的信息进行二次加工并再次传播出去，

Now, the audience can reprocess the information they receive in the media environment and spread it again. The audience's subject awareness and media literacy are enhanced in this process. Overall, such changes have reduced to a certain extent that today ’s audience is different from the popular concept defined by sociology in the past. The original behavior of the audience has no relevance because of the enhancement of the interactive characteristics of the product, resulting in a new connection Regarding the homogeneity and simultaneity of the audience experience, the result is that there are more and more "alternative" audiences.

Today, the audience can receive the information in the media environment for secondary processing and re-dissemination, the audience subject consciousness and media literacy in the process has been enhanced. Overall, this change to a certain extent reduces the fact that today's audience is different from the previous sociological definition of the popular concept, the original behavior between the audience is not relevant because of the enhancement of product interaction characteristics and thus produce new connections, which the audience experience homogeneity and contemplation, the result is more and more "alternative" audience.

Nowadays, the audience can process the information they receive and spread it again in the media environment. The audience's subject consciousness and media literacy are enhanced in this process. On the whole, such changes reduce to a certain extent the concept of "yes" today's audience is different from that defined by Sociology in the past. The original behavior of the audience has no relevance because of the enhancement of product interaction characteristics, resulting in new connections. This is the homogeneity and simultaneity of the audience experience, and the result is more and more "alternative" audiences.<br>