What is the fan economy? Is the fans through a series of consumer activities or other ways to support their favorite idol celebrity or the behavior of certain things, in layman's terms is the act of love consumption, love my love in this economic phenomenon, the support of its behavior, madness reflects the viscosity of the emotional bond, the definition of fans here is not consumers, not users, not all of the brand's followers, but the brand income of the emotional link, Fan economy is a business environment that brings together this group of emotionally connected brand beneficiaries, whose ultimate purpose is to protect the interests of capital. The word fan economy is seen from two literal meanings, one is the general reference to fans, the other is the capital economy, the former refers to the economic base, is generally refers to how you quickly form, gather, maintain this type of people, the latter in the former on the economic basis of how you operate, operate, and produce a series of fan business interests, value, in short, fan economy is by fans, idol celebrities, and third-party commercial capitalists to support the development of a new social market economy, Idol celebrities themselves are the main carrier of the commercial value of fans, fans themselves are the main realizers of commercial value, the third party is obviously the main investor in business value, so to some extent how to let your fans for themselves, for your investors themselves to bring substantial business benefits are what we call the fan economy.
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