Product positioning is at the beginning of product design or in the process of product marketing, through advertising or other marketing means to make this product in the hearts of consumers to establish a specific image of the process, in short, to give consumers to choose a product to create a shortcut to decision-making. The planning and implementation of product positioning is based on market positioning, guided by market positioning, but more deeply rooted in people's hearts than market positioning. Specifically, it is to create certain characteristics for the product in the mind of the target customer, to give a certain image, in order to adapt to the customer's certain needs and preferences
正在翻译中..