Business negotiation is an activity centered on value negotiation. There are many factors involved in business negotiation, the needs and interests of negotiators are manifested in many aspects, but the core content of all business negotiation is almost all value. This is because in business negotiation, the manifestation of value, that is, price, most directly reflects the interests of both parties. In many cases, the gains and losses of both parties in other interests can be more or less converted into a certain price, which can be reflected through price fluctuation.<br>
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