Perceived risk is the consumer's expectation of the possible utility loss of online shopping, and is used as a key determinant of the barriers to online shopping.
Perceived risk is the consumer's expectation of the potential utility loss of online shopping, and is used as a key determinant of the obstacles to online shopping.
Perceived risk is the consumer's expectation of the possible utility loss of online shopping, which is regarded as the key determinant of online shopping barriers.<br>