Fifth, maximize effectiveness<br>Although the focus group has some weaknesses, we can still find ways to make the most of it, and here are some suggestions: First, make sure that the purpose of the study is clear during the preparation so that the direction of the discussion and the objectives of the study are consistent. In addition, in order to conduct the discussion smoothly, it is best to ensure that the selected participants have an understanding of the topic of the discussion. Second, the characteristics of the host. "When it comes to qualitative research, few people question that the most important part of the focus group is the moderator." Focus group guidance and adjustment may seem simple, but it requires strong interview and observation skills, especially during the control and lead discussion sessions. Moderators need to know how to properly regulate panel discussions and create a relaxed atmosphere in which participants, especially those with introverted personalities, can talk naturally. Third, discuss the setting of the environment. If you choose a room to start a discussion, the room should not be too small because participants may feel stressed. Of course, choosing a noisy place is not appropriate. A comfortable, non-threatening atmosphere and skilled moderators are important conditions for a smooth discussion.
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